Whether you’re building a global empire or a building a banner, you need an intelligent and clearly defined strategy to make it a success. So before we get on the tools, we sit down and meticulously work through every aspect of your project to map out a strategic framework. Then we develop a project plan that takes into account timelines, budget and other contingencies. With years of collective experience, we’ve seen a project or two go live. And we know what it takes to make your project a success.
Business requirements analysis
Consultative analysis of your business’s goals, operational needs and challenges to determine digital requirements and opportunities.
Customer experience strategy (CX)
Analysis of the customer experience (CX) according to user types, journeys and goals. We map touchpoints, determine success criteria and plan the ideal CX.
Onsite or offsite workshops run during the planning phase to determine stakeholder needs and objectives, gather information and test preliminary ideas.
Translating your digital requirements and objectives into a clearly defined strategy, including project planning, phasing and deliverables.
Includes audits of existing sites and redesign of information architecture (IA) and user experience (UX) using best-practice techniques to maximise sales conversions.
Research and analytics
Includes competitor analysis, site audits, market research, user testing and analytics. We also interpret analytics into human language.